Aria is the orchestrator AI assistant designed for beauty & fashion commerce teams. She reads your inventory, listens to your goals, and coordinates the agents to ship work — not just answer questions.

What do the six ARview agents do?

Six specialist agents work in concert across the shopper journey: AR try-on, skin diagnostics & routine building, personalisation & retail media, basket & cross-sell, and loyalty & retention — each focused on one part of the journey.

How long does it take to launch ARview's agents?

Minutes, not months. You activate the agents you need and Aria fills in the rest — no prompts to engineer, no glue code to maintain. Review the plan, launch with one click.

Meet Aria — the intelligence coordinating your commerce.

One orchestrator working across try-on, diagnostics, personalization, basket building and loyalty, so every shopper interaction contributes to the next commercial decision.

Aria connects the system.

Aria turns plain-language commercial goals into coordinated actions across the Experience Studio and the Agentic Hub's specialist agents. She works with customer, catalog, inventory and performance signals, so every recommendation reflects the wider business, not just the last prompt.

Coordinates every capability

Aria routes each objective through the relevant experiences and agents while keeping context intact across the journey.

Works with commercial context

Customer profiles, product availability, campaign priorities and performance signals inform every recommendation.

Turns goals into executable plans

Describe the outcome. Aria recommends the right capabilities, audience, experience and next action.

Aria

Orchestrating 4 agents

Build a five-day routine campaign for our new SPF50 range, focused on high-intent younger skincare customers.

You

I'll coordinate:

Skin Diagnostic Agent — identify the highest-fit profiles
Personalization Agent — define the relevant high-intent audience
Routine Agent — build the AM/PM sequence
Inventory check — confirm product availability before launch

Aria

Every specialist is built for one part of the journey.

Together, these six specialists form the Agentic Hub. Activate the capabilities you need. Aria maintains the context between them, so discovery, recommendation and activation work as one connected system.

Try-On Agent

Photorealistic virtual try-on for makeup and accessories.

Real-time face tracking
Shade and finish exploration
Structured interaction signals

Typical outcome

Helps shoppers explore products and make choices with greater confidence.

Skin Diagnostic Agent

AI-powered analysis across 15+ skin signals from a single scan.

Individual skin profiles
Concern detection and severity
Product and routine mapping

Typical outcome

Turns diagnostic signals into relevant product and routine recommendations.

Routine Agent

Builds AM and PM routines around individual skin profiles, preferences and goals.

Product sequencing and layering
Goal-based routine progression
Replenishment timing

Typical outcome

Carries the recommendation beyond a single purchase into an ongoing routine.

Illustration representing the ARview Personalisation Agent

Personalization Agent

Uses individual profile, behavior and product signals to make discovery more relevant.

Dynamic customer profiles
One-to-one product surfacing
Live audience and cohort updates

Typical outcome

Makes each interaction more relevant than the one before it.

Basket Builder Agent

Creates complementary bundles and intelligent cross-sell recommendations.

Product compatibility
Routine-aware bundles
Margin-conscious recommendations

Typical outcome

Builds more relevant baskets without relying on generic "customers also bought" logic.

Loyalty Agent

Coordinates replenishment, re-engagement and rewards around each customer's journey.

Lifecycle and replenishment triggers
Churn-risk signals
Tiered reward orchestration

Typical outcome

Turns product discovery and purchase history into more relevant reasons to return.

From commercial intent to coordinated action.intent

You set the objective

Describe the commercial outcome in plain language.

Aria selects the capabilities

She identifies the experiences, agents and context required.

The agents build the response

Diagnostics, recommendations, audiences and baskets contribute to one coordinated plan.

You review and activate

Your team remains in control of what is approved and launched.

Frequently Asked Questions

What is Aria?

Aria is ARview's orchestration layer. She interprets commercial goals, works with customer, catalog, inventory and performance context, and coordinates the relevant experiences and specialist agents.

What do ARview's agents do?

Each specialist focuses on one part of the shopper journey, including virtual try-on, skin diagnostics, routine building, personalization, basket composition and loyalty. Aria connects their outputs so they operate as one system rather than separate tools.

Can we activate only the capabilities we need?

Yes. Brands and retailers can begin with a specific experience or use case, then activate additional agents as their requirements grow.

How long does implementation take?

Implementation depends on the selected experiences, catalog readiness and required integrations. ARview is designed to launch focused use cases first and add capabilities without rebuilding the entire customer experience.